b2b LinkedIn Training

Had the pleasure of attending a few of Charlie’s LinkedIn training classes with my team. Charlie kept it super-interesting, interactive, fun and we all came away with a better understanding of how best to utilise LinkedIn, from an individual profile perspective, which in turn, will help your company. Long live the OTTER!

We’ve been working with Charlie for a few months now, training our whole team on how to ‘really’ get the most out of Linkedin. Having used it for years (and thinking I was pretty clued up on it) I was astounded by the immediate difference her input made to our business. All the little tricks including creating interest, how and when to post content, how and when to engage with your target audiences – who knew there could be so many different ways?! Highly effective too – within 2 weeks of beginning our LinkedIn training with Charlie we launched in Singapore, a direct result of our enhanced activity (and it looks like our first US client is soon to follow). Charlie took a real interest in our business, to the extent we would call her part of our team and she’s also bloody good fun!!!

LinkedIn is a minefield. I had no clue how to optimise my profile so that it remained authentic to me and to build a tribe of people around me based on meaningful connections where value was there for them and me. So many people have glitzy profiles and spam the hell out of others to increase their numbers. That’s not for me. Enter stage right, Charlie! Charlie is a Ninja warrior and appears to know all the nooks and crannies of LinkedIn along with how to build relationships with people. With a couple of hours of 1:1 time, I had a plan. Something that I could go and do immediately and some regular activities to undertake. It has already made a massive difference to me. Charlie, you rock!

Through focused activity I have the confidence to use LinkedIn to start new conversations and then follow up. A greater variety and quality of posts, not quantity, has generated and revitalised prior enquiries that are now leading to business. This means that 2021 already has double the confirmed business of 2020 (with potentially treble), and I already have business into 2022 with a solid pipeline to convert.  And, all in plain language – not marketing speak. Whether you are a single person business or working in a marketing department, and want to leverage LinkedIn as part of your strategy, then I seriously recommend having a conversation with Charlie

Charlie is “the BOMB” of LinkedIn training. During her talk she broke down the most important components of LinkedIn in a practical and simple way. I cannot recommend her enough. Ps. Her bubbly personality is contagious… don’t hire her if you want a boring trainer 😂

Charlie Whyman is by far the best LinkedIn expert I have engaged with. She really understands the power of LinkedIn if used correctly and professionally, unlike some who seem to think that having thousands of followers is a worthwhile target. Frankly it is about quality not quantity and Charlie’s guidance as helped me to make sure this is my focus. I would strongly recommend that anyone using LinkedIn to grow their business takes time to connect with Charlie and take on board her guidance. You won’t be disappointed!

Charlie’s LinkedIn training sessions were really engaging and enjoyable. They included practical examples which were very helpful. I really recommend the training because you’ll learn lots about LinkedIn as a sales and marketing tool that you never thought you would. Charlie was really friendly, engaging, knew her stuff and made training (which I typically associate with being boring) extremely fun.

The experience from working with Charlie has definitely left me with new ideas and a whole new interpretation of LinkedIn. I now know so many features that LinkedIn has to offer which weren’t obvious to me before the sessions with Charlie. I would recommend Charlie to anyone that wants to get themselves known on LinkedIn, she is very kind and teaches in a great way to keep everyone interested.