Are you a good leader, a bad leader or an unaware leader? If you’re using marketing agencies, freelancers or have a marketing person working for you...
Commercial Curiosity – Boundaries
Many years ago I worked for someone that kept ringing me at 6am every day during my morning commute. It was annoying, I hated it and it distracted...
Commercial Curiosity – Reacting v Responding
How often do you feel like your marketing ‘to do’ list is running away from you or piling up? Do you find yourself getting distracted by other...
Commercial Curiosity – Systems & Creativity
Are you a fan of systems and processes? Are you in Camp A? - I hate them with the fire of a thousand burning candles 😡 or Camp B - love...
Commercial Curiosity – What you’re NOT doing
How often do you go to conferences and events and return home with reams of notes and a long list of action points to add to your already...
Commercial Curiosity – Brand Curiosity
We all want to get a return on investment from our marketing right? and by investment I mean money, time and energy... One of my biggest gripes with...
Commercial Curiosity – ROI from Networking?
Do you consider networking or speaking to other people about what you do a marketing activity? How often do you review how you describe what you do...
Commercial Curiosity – Are your customers ‘Problem Aware’?
Have you ever felt like you should be getting more results from your marketing content? A lot of marketers and marketing courses spend a lot of time...
Speaking as a Marketing Strategy
Do you know how long it takes you to build trust with your audience? How many messages go back and forth before you’ve truly built a relationship...