b2b LinkedIn Training Experience

Lift-Off on LinkedIn Challenge

Monday 13th December – Friday 17th December 2021

Book your ticket today - £147

Discover how to attract more leads, SALES AND REFERRALS using linkedin

An interactive training experience that can be fit around your working day. 10 minutes training per day for 5 days and a daily live Q&A session held within a private LinkedIn Group.

Aimed at sales and marketing professionals that want to increase sales without having to send spammy sales messages or waste time and effort trying to figure it out.

Could you secure a new contract or client within 5 days on LinkedIn as Francis did?

“I’m now convinced this is where I should be spending more of my time. The training on Day 2 about Designing Your Network was a lightbulb moment for me which led to us securing a new client by leveraging our existing network – that opportunity has since turned into a recurring client and we’ve since been generating more inbound leads and enquiries ever since with Charlie’s help.” Francis Smith – Managing Director of ProtoPart Ltd

Book your ticket today - £147

Discover how to integrate LinkedIn into your Marketing Plan so that you can speed up sales cycles and increase lead quality

Debunk a load of LinkedIn myths that are costing you time, money and potentially your reputation

 

Find out how to get in front of the RIGHT audience for you instead of hoping your ideal clients find you

Discover how to convert connections into customers and create a valuable network that works for you

 

5-Day Interactive

training experience that can be fit into your working day.

sometimes you don’t have time to leave the office for an intensive training session – this challenge has been designed to fit in with your work schedule and give you the knowledge, skills and energy to really take advantage of LinkedIn as a key sales and marketing tool. 

Hear what others have had to say about the 5-day linkedin challenge:

5 days – 5 short training tasks – 5 ways to Leverage LinkedIn, 

Private community for support throughout, 

Daily live drop-in sessions for Q&A, 

Networking opportunities with other challengers, 

Prizes for Participation.

Hear what others have to say about Charlie’s LinkedIn Training:

Alan Williamson

Senior Account Executive, Doddle
Had the pleasure of attending a few of Charlie’s LinkedIn training classes with my team. Charlie kept it super-interesting, interactive, fun and we all came away with a better understanding of how best to utilise LinkedIn, from an individual profile perspective, which in turn, will help your company. Long live the OTTER!

Nadine Pierce

Business Development Manager, Gingr Tech
We’ve been working with Charlie for a few months now, training our whole team on how to ‘really’ get the most out of Linkedin. Having used it for years (and thinking I was pretty clued up on it) I was astounded by the immediate difference her input made to our business. All the little tricks including creating interest, how and when to post content, how and when to engage with your target audiences – who knew there could be so many different ways?! Highly effective too – within 2 weeks of beginning our LinkedIn training with Charlie we launched in Singapore, a direct result of our enhanced activity (and it looks like our first US client is soon to follow). Charlie took a real interest in our business, to the extent we would call her part of our team and she’s also bloody good fun!!!

Richard Tyler

The Possibility Architect
LinkedIn is a minefield. I had no clue how to optimise my profile so that it remained authentic to me and to build a tribe of people around me based on meaningful connections where value was there for them and me. So many people have glitzy profiles and spam the hell out of others to increase their numbers. That’s not for me. Enter stage right, Charlie! Charlie is a Ninja warrior and appears to know all the nooks and crannies of LinkedIn along with how to build relationships with people. With a couple of hours of 1:1 time, I had a plan. Something that I could go and do immediately and some regular activities to undertake. It has already made a massive difference to me. Charlie, you rock!

Barry Moss

Director, Lean Six Sigma
Through focused activity I have the confidence to use LinkedIn to start new conversations and then follow up. A greater variety and quality of posts, not quantity, has generated and revitalised prior enquiries that are now leading to business. This means that 2021 already has double the confirmed business of 2020 (with potentially treble), and I already have business into 2022 with a solid pipeline to convert.  And, all in plain language – not marketing speak. Whether you are a single person business or working in a marketing department, and want to leverage LinkedIn as part of your strategy, then I seriously recommend having a conversation with Charlie

Simone Vincenzi

Speaker and MC
Charlie is “the BOMB” of LinkedIn training. During her talk she broke down the most important components of LinkedIn in a practical and simple way. I cannot recommend her enough. Ps. Her bubbly personality is contagious… don’t hire her if you want a boring trainer 😂

Ray Watson

Director, Business Advisors
Charlie Whyman is by far the best LinkedIn expert I have engaged with. She really understands the power of LinkedIn if used correctly and professionally, unlike some who seem to think that having thousands of followers is a worthwhile target. Frankly it is about quality not quantity and Charlie’s guidance as helped me to make sure this is my focus. I would strongly recommend that anyone using LinkedIn to grow their business takes time to connect with Charlie and take on board her guidance. You won’t be disappointed!

Kim Rousell

Marketing Executive, HPS Pigging Solutions
Charlie’s LinkedIn training sessions were really engaging and enjoyable. They included practical examples which were very helpful. I really recommend the training because you’ll learn lots about LinkedIn as a sales and marketing tool that you never thought you would. Charlie was really friendly, engaging, knew her stuff and made training (which I typically associate with being boring) extremely fun.

Lauren Guy

Digital Marketing, iRunn Websites
The experience from working with Charlie has definitely left me with new ideas and a whole new interpretation of LinkedIn. I now know so many features that LinkedIn has to offer which weren’t obvious to me before the sessions with Charlie. I would recommend Charlie to anyone that wants to get themselves known on LinkedIn, she is very kind and teaches in a great way to keep everyone interested.

The same questions keep popping up over and over again about LinkedIn so the goal of this challenge is to debunk a few myths and give you the confidence to focus your efforts on the things that are going to make the biggest difference to you and your business.

Avoid the feast or famine approach to business
Start attracting leads and enquiries instead of having to find them yourself
Stop collecting connections that are never going to buy from you
Stop being tactical and start being strategic
Understand how LinkedIn will fit into your overall marketing strategy (and if you don’t have one I can help you with this too!)

Frequently Asked Questions

1. Do I need any experience on LinkedIn to participate in this challenge?

You do need a LinkedIn account and personal profile to get the most out of it – this challenge is aimed at people just getting started and people that have been using the platform for a while but just not getting the results they want from it or think they could be getting more.

2. How will the challenge be delivered?

The daily challenges will be sent to you via email and also in the Private LinkedIn Group. The daily live Q&A sessions will be live streamed on LinkedIn in the Private Group at 10:30am and 5pm every day and you can join via Zoom too. There’s also going to be a private LinkedIn Group for you to network with others, ask questions and get support. You can join in with as much or as little as you like but the more you put in – the more you get out!

3. What do I need to complete the challenge?

You’ll need a free LinkedIn account and profile and time set aside between 2-6 August 2021 to complete the challenge. Each day there will be an action you can complete and there will be a 2 x 30 minute long live Q&A session for you to ask questions in the group. You’ll need to bring an open-mind and willingness to learn.

4. Who’s this challenge aimed at?

This challenge is aimed at anyone responsible for sales and marketing in your business. You’ll get the most value from it if you’re selling to other businesses and sales are relationship driven and not transactional. If you’re looking for mass-market tactics, growth hacking tactics or to just play the numbers game by hitting as many people with your sales pitch sequence then this isn’t for you. I’ll teach you and show you the way but I won’t do it for you.

About Charlie

When marketing isn’t your primary focus or area of expertise it can get quite overwhelming and cause you to procrastinate or keep adding to your ‘i’m avoiding this’ list.

I studied engineering not marketing so I completely get it – when my old boss told me I was the best salesperson in the company I refused to believe it and only recently started talking about myself as a marketer.

Strangely I was embarrassed to admit I loved marketing – I get excited about the science behind it – the data, the psychology and strategy.

I accidentally developed a personal brand on LinkedIn whilst working as the Global Head of Sales and Marketing for a company that sold laser scanning solutions. I can attribute millions of pounds worth of sales to LinkedIn and have used it across multiple sectors and market verticals.

In 2017 I started my own business training individuals and teams how to leverage LinkedIn and running B2B Marketing Strategy Workshops.

I don’t like marketing acronyms or spammy mass-market tactics – there’s no one-size-fits-all or cookie-cutter approach to using LinkedIn but there is a framework you can use that will work in-line with your reality, your business and your audience.

My goal is to help you be successful and discover a marketing strategy that will not only work for you but be enjoyable at the same time!

Book your ticket today - £147